In the latest campaign by United Colors of Benetton is filled with PHOTOSHOPPED images of world leaders kissing. It includes Germany's chancellor Angela Merkel kissing French president Nicolas Sarkozy and Palestinian leader Mahmoud Abbas in a clinch with Israeli Prime Minister Benjamin Netanyahu. As well as Obama kissing both China's leader Hu Jintao and Venezuelan President Hugo Chavez.
"Benetton says it hopes the campaign will held contribute towards combating hatred and lead to the creation of a culture of tolerance.
According to the Wall Street Journal, Alessandro Benetton, deputy chairman of Benetton Group SpA and son of the founder of the family-controlled company, said: It means not hating.
The company is planning a series of live events in which youngsters will post the controversial images on the walls of locations of cities around the world."
- The Daily Mail "'Totally unacceptable': Vatican slams Benetton 'unhate' campaign showing Pope Benedict kissing an imam on the mouth"